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Insights Articles

We’re happy to share information on some of the topics on which we consult, coach and write.

Insights Articles

Not knowing your target audience can be costly

ByClaudia Newcorn October 25, 2016October 25, 2016

Do you really know your target audience and what motivates them to buy? If you don’t, then you’re missing out on revenue and profit opportunities. Not knowing the wants and…

Read More Not knowing your target audience can be costlyContinue

Insights Articles

Watch Your Language

ByClaudia Newcorn October 25, 2016

Are you boring when it comes to presenting your business to prospects? If so, you may be encouraging them just to choose you based on price. Too often, neither printed…

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Insights Articles

Deceptively Easy Tips to Boosting Customer Loyalty

ByClaudia Newcorn October 25, 2016October 25, 2016

We all know that a loyal customer is priceless. The old 80/20 rule puts it best: 80% of your business comes from 20% of your customers. But if you don’t…

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Insights Articles

Focus Groups – A Powerful Consumer Insights Tool

ByClaudia Newcorn October 25, 2016October 25, 2016

The objective of Focus Groups is to gather in-depth data on a variety of questions from those individuals defined as the potential target audience for a product, service, or concept….

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Insights Articles

How Employees Can Trash Your Company

ByClaudia Newcorn October 25, 2016

Company owners, presidents and managers, beware! Your most important advertising tools may be damaging your business! During a recent highway drive in heavy traffic, my attention was captured by two…

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Contact Me

Claudia Newcorn
(209) 204-0502 (9AM-5PM PT)
Claudia@AcornMarketing.com

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"Zipline to Success" is a registered trademark of Claudia Newcorn & Acorn Enterprises.

  • Services
    • Consulting
    • Speaking
    • Workshops
    • Coaching
    • Success Stories
  • About
    • Meet Claudia
    • In the News
    • Media
    • Success Stories
  • Zip Videos
    • Video Insights
    • Interviews with Claudia
      • Audio Interviews
    • Client Testimonials
  • The Book
  • Connect